Why You Should Never Found a Startup
5 min readOct 7, 2023
When discussing startups, we often envision success stories like Facebook, Airbnb, Uber, and Revolut. But what about the other side of the coin? What about the startups that failed to find their product-market fit, those that never secured funding, the 90% in the shadows?
The romanticized notion of being a startup founder, complete with dreams of absolute freedom, creating the next big thing, and…